When Spotify launched in the autumn of 2008, it was greeted with delight by music fans. The idea of a comprehensive, free and legal digital jukebox seemed almost too good to be true.
It’s been a strange old ride over here in the UK for Spotify.
Everyone's had it.
Everyone's felt a little bit of anger at the adverts (...mainly because they didn’t want to pay for it...and if you pay for it it's not free music right?)
Spotify now has 10 million users, and this web of premium, unlimited (15% are now paying customers)and open users is thickening. This on-line music service is officially the largest of its kind in the world.
Shortly the co-founded Swedish company will move to the US and is currently on the verge of a deal with Universal Music Group. Pretty cool for a recent start-up eh?!
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